Facebook And Instagram adds a new shopping feature on their apps
Facebook announced in may that they are adding a new shopping feature on their apps. Due to this pandemic situation almost every brand or shop shifted to offline to online. But many local shops are still offline and they are facing many problems. So facebook adds a new feature, by this now shopkeepers can register their shops on facebook and sell items online. This will increase their sales and make their shop available worldwide. Also it has a simple layout by customers can easily find variety of products This is different from facebook marketplace.
“We’re also working with partners such as Shopify, BigCommerce, WooCommerce, Channel Advisor, CedCommerce, Cafe24, Tienda Nube and Feedonomics to give small businesses the support they need. These organisations offer powerful tools to help entrepreneurs start and run their businesses and move online. Now, they’ll help small businesses build and grow their shops on Facebook and use our other commerce tools.” said by Facebook.
And there is only one app which is running on both apps Instagram and Facabook. Mark Zuckerberg also said about no transcation and he shows how facebook and instagram is used for shopping. Facebook will also start loyalty programmes to help people discover and shop for things they love